In this course, you’ll learn how to validate the problems that matter most to your customers before diving into product development. Through practical, evidence-based techniques, you’ll uncover the real customer pain points and ensure you’re solving the right problem. With actionable field research methods, you’ll build a solid foundation of customer insights that ensures your product addresses a genuine need. The tools and frameworks provided will help you test, validate, and confirm that the problem you’re tackling is worth solving.